The perception of video captioning on social media If you’re scrolling through your phone and watching reels without sound, you can still follow along because most creators include captions. Audio is rarely essential for audiovisual content. Nowadays, every video on Instagram, TikTok, or even on YouTube reels has captions incorporated. Captions can be translated using the same automatic transcription and translation that we see on YouTube videos. But translations or transcriptions are not always accurate! This can happen if the video lacks clear audio. Even when the audio quality is good, the transcription may struggle to match the sentence structure, so humour may be lost in the literal translation. However, users can make small manual adjustments if needed. Cross-cultural communication at hand Captions can help bridge language barriers, allowing non-native speakers to understand sociological discussions and research findings. A great expert on media communication, Richard Grusin affirmed that media technologies construct and mediate experiences, leading to a new reconfiguration of how we understand certain concepts. Read The Future of Translation: Bridging Tradition and Innovation to learn how technology is leading to changes in the translation industry. Many applications offer the possibility of adding captions to videos (CAPCUT or iMovie for iOS) instantly, even in real time while the speaker is speaking. The creator will spend more time thinking about what to say rather than editing the video because these applications simplify many of the processes. This is a more efficient way of working because you only need to fine-tune the video script that has already been translated. Adding captions to reels as a means of accessibility and awareness Why add...
As the holiday bells chime and snowflakes dance, we at LingoStar Language Services are excited to unwrap our linguistic adventures from our translation projects 2024! Celebrating a Year of Global Communication in Translation Projects 2024 As we approach the most wonderful time of the year, we’re not just exchanging gifts. We’re sharing moments of joy, connection, and linguistic magic. If we could sum up our language projects in one word, it would be “share” – celebrating by connecting cultures, bridging languages, and spreading joy across continents. Every year brings its own tapestry of experiences, and 2024 is no exception. It’s a time to pause, reflect, and appreciate the milestones we’ve reached and the lessons we’ve learned along the way. What Translation Projects 2024 Lit Up Our Year? In our translation projects 2024, LingoStar transformed language barriers into global opportunities: Translated documents across 45 languages Translated English to French (Canadian), Spanish (Latin American) and Chinese as the most requested language pairs Simultaneous work on 25 languages in single projects Translated over 150,000 words Specialized translation projects including: French Canadian e-learning voiceover recordings Ethical hotline message translations in major European, Asian, and Indian languages Complex medical record transcriptions and translations in Hindi and Punjabi Wrapping Up Our Translation Projects 2024 Journey This year has been a wonderful journey of collaboration, learning, and connecting with amazing linguists and clients worldwide. We’ve worked with trusted translators, welcomed new linguistic talent, and continued to expand our global communications horizons. 🎁 LingoStar Video: Your Global Communication Superpower Need some translation magic? Since 2005, we’ve been transforming language barriers into business opportunities for Canadian companies. Our...
Interpreting services for all your needs Interpreting services are needed in various social situations to facilitate effective communication between different parties who do not share the same language. Some of the most common interpreting modes are consecutive interpreting, simultaneous interpreting, whispered interpreting, also known as chuchotage, and sight translation. In this article, we introduce you to the main mode of interpreting for which we offer interpreting services: consecutive interpreting. What is consecutive interpreting? Unlike simultaneous interpreting, where the interpreter interprets the speaker’s words into the audience’s language within a few seconds, consecutive interpreting takes place after the speaker has finished speaking. While the speaker is speaking, the interpreter takes notes in order to produce an accurate summary of the speech in the other language. Simultaneous interpreting is best suited for meetings where there is one keynote speaker, while consecutive interpreting is more suitable for meetings with several speakers where there will be back-and-forth communication. At LingoStar, we have extensive experience in interpreting projects, especially consecutive interpreting. We regularly work with professional consecutive interpreters on projects in a variety of fields, usually public or social services, including business meetings, legal proceedings, and medical appointments. What to look for in a consecutive interpreter What does it take to become a consecutive interpreter? Can anyone do it, or does it require special training and skills? A professional interpreter needs to practise a number of skills on a regular basis in order to deliver a coherent and structured speech that conveys the same information as the original speech, with the same tone, register, and intonation. Every consecutive interpreter must be proficient in note-taking....
What will the future of translation look like? In the dynamic landscape of technological innovation, the translation industry stands at the crossroads of tradition and transformation. In the midst of rapid technological evolution, the translation industry is grappling with the challenges and opportunities of 2024. As the year unfolds with a wave of cutting-edge advances, questions are being asked about the relevance of traditional translation agencies. But rather than fading into the background, these agencies are proving resilient and adaptable, embracing and expanding their role in the face of new technologies. This blog post explores how translation agencies are not only holding their own but are essential to harnessing the full potential of technological breakthroughs in language translation. What key role will these agencies play in navigating the future of translation? The human touch in AI-powered future of translation While AI-powered translation models have made remarkable progress, they still lack the nuanced understanding and cultural sensitivity that human translators bring to the table. As a result, translation agencies are integrating AI into their workflows to improve efficiency while at the same time recognizing the irreplaceable value of human expertise in preserving the nuances of language and culture. By seamlessly combining the speed of AI with the innate human touch, translation agencies offer a unique and comprehensive approach that ensures accuracy, context and cultural relevance in every translation project. Complex project management and quality assurance determine the future of translation The scope of translation often goes beyond simple language conversion, especially in industries with complex technical terminology or specialized content. As a result, translation agencies play a critical role in...
The number of translators in the world It is said that there are 6,900 different languages in the world today. In a world where so many languages exist, there are professionals who play an important role in connecting people through different languages. These professionals are translators, located worldwide. They introduce foreign cultures and their languages to their communities. Furthermore, they translate the nuances of other languages accurately and, through accurate translation, they help to provide relevant information. Even if not always obvious, translators worldwide affect in our lives in numerous ways. For example, they help to convey messages to younger generations. As languages change over time, translators must adapt. The Internet gave birth to slang, and the younger generation creates new words all the time. Therefore, translators need to constantly keep up with the latest language trends. So, how many translators are there in the world? According to some estimates, there are 640,000 translators in the world. They are based in various regions around the world and work on a wide variety of translations. Their presence is essential to keep the 6,900 languages alive. How translators worldwide help people’s lives Translators worldwide are behind many of the things we do and enjoy. Take arts and culture, for example. Many books and artworks have become available thanks to the work of translators. Another fitting example is the film industry. Numerous countries make films and watch those with subtitles or dubbed into other languages. If a movie is made in one language only, it cannot be distributed and shared across the globe. And this is where translators come in. Translators are...
COVID-19 and how LingoStar can help you with COVID-19 coronavirus translation First of all, we hope that you, your family and colleagues are safe and well during this global pandemic. As the coronavirus, also called COVID-19, keeps spreading in Canada, please refer to general information from the Canadian Government to ensure your safety. We want you to know that we are still working during this time, as many of our translators and editors traditionally work remotely from ‘home’. This is how we usually operate in the freelance translation world. Therefore, we already comply with the social distancing recommendations and minimize the infection risk among our employees and translators. We are available for any COVID-19 coronavirus translation requests. How can a translation company fight COVID-19? We understand that many businesses around the world need to update their clients, colleagues, employees, business partners, and so on. Our desire is not to profit from this crisis but help promote information. So, feel free to reach out to us with any translation needs related to the communication of COVID-19. Whether it is a translation or a voice-over, we’ll be happy to help spread your multilingual message in Spanish, French, Chinese, Italian, Korean, German, Farsi, and more. We have already been translating company memos and announcements for some of our clients in the last two weeks. Ask for help with coronavirus translations We know that your messages in these times need to reach many people fast. Therefore, we will work around the clock to make sure your translation needs are fulfilled. Our rush fees for COVID-19 related translations will be waived at this time....
