The perception of video captioning on social media If you’re scrolling through your phone and watching reels without sound, you can still follow along because most creators include captions. Audio is rarely essential for audiovisual content. Nowadays, every video on Instagram, TikTok, or even on YouTube reels has captions incorporated. Captions can be translated using the same automatic transcription and translation that we see on YouTube videos. But translations or transcriptions are not always accurate! This can happen if the video lacks clear audio. Even when the audio quality is good, the transcription may struggle to match the sentence structure, so humour may be lost in the literal translation. However, users can make small manual adjustments if needed. Cross-cultural communication at hand Captions can help bridge language barriers, allowing non-native speakers to understand sociological discussions and research findings. A great expert on media communication, Richard Grusin affirmed that media technologies construct and mediate experiences, leading to a new reconfiguration of how we understand certain concepts. Read The Future of Translation: Bridging Tradition and Innovation to learn how technology is leading to changes in the translation industry. Many applications offer the possibility of adding captions to videos (CAPCUT or iMovie for iOS) instantly, even in real time while the speaker is speaking. The creator will spend more time thinking about what to say rather than editing the video because these applications simplify many of the processes. This is a more efficient way of working because you only need to fine-tune the video script that has already been translated. Adding captions to reels as a means of accessibility and awareness Why add...
As the holiday bells chime and snowflakes dance, we at LingoStar Language Services are excited to unwrap our linguistic adventures from our translation projects 2024! Celebrating a Year of Global Communication in Translation Projects 2024 As we approach the most wonderful time of the year, we’re not just exchanging gifts. We’re sharing moments of joy, connection, and linguistic magic. If we could sum up our language projects in one word, it would be “share” – celebrating by connecting cultures, bridging languages, and spreading joy across continents. Every year brings its own tapestry of experiences, and 2024 is no exception. It’s a time to pause, reflect, and appreciate the milestones we’ve reached and the lessons we’ve learned along the way. What Translation Projects 2024 Lit Up Our Year? In our translation projects 2024, LingoStar transformed language barriers into global opportunities: Translated documents across 45 languages Translated English to French (Canadian), Spanish (Latin American) and Chinese as the most requested language pairs Simultaneous work on 25 languages in single projects Translated over 150,000 words Specialized translation projects including: French Canadian e-learning voiceover recordings Ethical hotline message translations in major European, Asian, and Indian languages Complex medical record transcriptions and translations in Hindi and Punjabi Wrapping Up Our Translation Projects 2024 Journey This year has been a wonderful journey of collaboration, learning, and connecting with amazing linguists and clients worldwide. We’ve worked with trusted translators, welcomed new linguistic talent, and continued to expand our global communications horizons. đ LingoStar Video: Your Global Communication Superpower Need some translation magic? Since 2005, we’ve been transforming language barriers into business opportunities for Canadian companies. Our...
Building Your Foundation to Start a Translation Business Are you passionate about languages and eager to turn your skills into a thriving enterprise? Learning how to start a translation business can be an exciting and rewarding venture. This guide will walk you through the essential steps to starting and growing a profitable translation business, even if you’re new to the world of entrepreneurship or translation. How to Start a Translation Business: Your Step-by-Step Guide to Success and Profitability Educational background for your translation business While formal education isn’t always mandatory, a strong educational background can give you a significant advantage when starting a translation business. Consider the following: Bachelor’s degree in linguistics, foreign languages, or translation studies Master’s degree in translation or interpreting Certification from professional translation organizations Remember, continuous learning is key in this ever-evolving field. Stay abreast of language trends and industry developments to maintain your competitive edge as you start and grow your translation business. Developing business acumen To run a successful translation business, you’ll need more than just language skills. Here’s how you can build your business skills: Take online courses in business management and entrepreneurship Attend marketing and finance workshops for small businesses Join local business networking groups to learn from experienced entrepreneurs Invest time in an internship with a translation company. Therefore, these skills will be crucial as you start a translation business and work towards profitability. Launching your translation business If you want to stand out in a crowded market when starting a translation business, consider specializing in a specific area: Identifying your niche To stand out in the crowded market when...
The USA: A place for everyone | Discover the languages spoken in the USA The USA has always been known for its diversity. Many languages are spoken in the USA. More than three billion people call the United States of America home. Due to its diverse population before British colonization and several waves of immigration, you can find almost every language and cultural background in the US population. The USA has been multilingual since the very beginning. Many languages were spoken in the USA, even before the first settlers set foot on its soil. Tribes, such as the Navajos, Sioux and Keresan spoke over a thousand known languages before first contact with Europeans. Evolution of the English language in the USA When considering why and how a language develops, there are several factors to consider. One of the most important is culture. It is said that the influence of foreign languages spoken in the USA is much more immediate and recent than in any other country. The English language has developed a lot in the USA. For example, some terms have been taken from the languages of the native tribes, such as the word “raccoon”, which was taken from the Powhatan term aroughcun, meaning “animal that scratches with its hands”. You can easily find examples of words being coined from many other languages! Other well-known examples are avocado and canyon from Spanish, and chowder and prairie from French. How many languages are spoken in the USA? With so many cultures co-existing, you may be wondering: How many languages do I need to learn to get around the country? Just...
The enduring legacy of Arabic Immerse yourself into the rich history of Arabic and its enduring legacy around the globe. It is a journey through the ages of cultural and intellectual growth emanating from the Arabian Peninsula. With its deep history and global influence, it has provided a wealth of culture and communication for centuries. At LingoStar, we recognize the impact of Arabic and strive to bring its beauty and precision to your doorstep through our expert translation services. Origin and evolution The historical Arabic language has many claims to fame spanning from being the original language of poetry to the sacramental language of Islam. First appearing in the 4th century CE it grew and expanded rapidly. Its adoption as the official language of Islam in the 7th Century not only cemented Arabicâs importance but also facilitated its spread throughout the Middle East, North Africa, and parts of Europe, making it a key language for culture, science, and philosophy. Today, more than 400 million people speak Arabic in over 20 countries. Classic and modern Arabic: What’s the history of Arabic? The key aspect of the history of Arabic is its evolution from Classical to Modern Standard Arabic (MSA). While its ancient roots are preserved in academic, literary, and religious texts such as the Quran, the Arabic language has also been thrust into modernity as a necessity for contemporary communication, serving the vast Arabic-speaking world. Today, these two forms serve different purposes and convey many different ideas. Therefore, understanding these differences is crucial for effective translation services, ensuring both historical accuracy and modern relevance. Yemenâs contribution to the history of Arabic...
