Summer is the best time of the year to take a break and travel the world. Of course, when we think about traveling, we think about the language we need to know, but there’s more to it than that. Going to another country means experiencing another culture, so we’ve decided to focus this month’s newsletter on translation and localization. But what exactly is localization? How does it differ from translation? Scroll down and you’ll find several articles on the subject. You can also read about the different types of localization in our blog post Translation Localization: Translating for Global Markets. As always, don’t miss our curiosities about countries and national days and events. Keep scrolling to keep learning! READ OUR NEWSLETTER...
Black Friday has been a worldwide tradition for a long time now. There is only one aim on that day: buy as much as you can, whether you need it or not! However, the consumerism encouraged on this day has started to make a few enemies. As a result, some people have created the “Buy Nothing Project”, where, if you want to get something, you can ask for it but you give something you don’t need in return. Black Friday is considered a good opportunity for brands to expand their businesses, and since expansion means capturing a wider audience, we’re naturally interested in it! So, we’ve decided to look into Black Friday and Cyber Monday, in more detail in this newsletter. This month’s blog post also deals with the importance of services like translation and localization in ad campaigns. If you want to know more about marketing and translation, keep scrolling! READ THIS NEWSLETTER...
